Why My Law Firm is Video Blogging
2004 was proclaimed "Year of the Blog".
2005, "Year of the Podcast".
Now with two weeks into the new year, Neil Squillante, founder of TechnoLawyer and its blog of the same name, predicts 2006 will be the Year of the Mobile Video.
"The stage is now set for law firms and other small businesses to take advantage of video. Thanks to a confluence of software, hardware, and online venues, virtually any business can create and distribute engaging videos with decent production values at almost no cost.
I don't know exactly how this development will play out in the legal sector, but it would not surprise me to see the following:"
• Law firm web sites and blogs with videos. How about video lawyer bios featuring interviews, footage of speeches, television appearances, courtroom performances, etc. Stream the videos on the site, and offer iPod-compatible downloads as well.
• Engaging CLE videos that finally make use of the medium as opposed to the recorded lectures of old. Forget streaming and sell downloads instead so that lawyers can watch them anywhere.
• Deposition videos for your clients to download so that they can see you in action rather than read a dry transcript.
Across the pond, English solicitor, Justin Patten, just introduced a video blog on Human Law, a law firm blog that explores the interlinked themes of law, technology and people.
Patten provides an excellent overview of video blogging here.
Do you know any other law firms who are video blogging? E-mail me.
